Last month's SnapCount Retrofit Showcase covered a broad range of industry topics from leading experts in the retrofit world. One particularly impactful session was our joint keynote exploring 14 strategies to finding retrofit success during the economic downturn. One of the many recommendations that Mark Jewell and Jeff Seifert introduced was “mining for gold in your past proposal database,” revisiting previously submitted proposals that your prospects may have ignored, stalled, or even rejected. Sending updated proposals - ones that highlight new benefits, lower financing costs, or simply more compelling and easier-to-read one-page rationales for proceeding - could breathe new life into those lost deals.
To further unpack this topic, the Selling Energy and SnapCount Teams co-hosted a live webinar to share how to find previously delivered proposals, refresh them with updated products and pricing (using SnapCount retrofit software) and then recast them into newly compelling value propositions (using Selling Energy’s field-proven tools for closing more sales). Mark narrated how to present your 1-page proposal, your Digits-to-Widgets™ script, and your 1-page financial analysis in a genuinely compelling and persuasive manner, as well.